Blog
Breaking the Rules of Branding In a Soul-Aligned Coaching Business
I have a bit of bone to pick with branding today, because artificially adhering to a focused brand message does not equate a compelling message. (Emphasis on “artificially.) It’s the ALIVENESS and CLARITY of your message that determines it’s effectiveness, not...
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What the Marketing Experts Don’t Tell You About Crafting a “Clear” Message For Your Coaching Business
If you think that your message is clear, but you aren’t attracting the clients you desire… ...providing enough of your prospective clients are actually seeing it… ...then your message probably isn’t as clear as you think. (If you’re just starting your business, your...
read moreHow to (Not) Get Out Of Your Own Way
“I just need to get out of my own way.” YOU are not an obstacle blocking your path. In fact, it’s likely that being in someone else’s way -- instead of your own -- is actually what’s been stopping or slowing you down. Why is it a bad thing to be in YOUR...
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Quiet Marketing: Get Found By Clients Without Social Media with Danielle Gardner
When I came upon Danielle Gardner’s blog post about Success Without Social Media, ironically because someone tagged me on Facebook, it was clear she’d make a brilliant contribution to my No Social Media Un-marketing Experiment. A conversation was afoot! Dani’s quiet,...
read moreThe Angel of Perfection – Wild Creation Stories Podcast
A distraught young woman is visited by an angel who reminds her of a long-forgotten secret.
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How to Easefully Multiply Your Impact, Income and Joy
If I could give you ONE GIFT that would have the greatest impact on your happiness, income and ability to create change in the world it would be: PLAY. I would sprinkle the fairy dust of play over your every action and relationship. I’d add a dash to your heaviest...
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How Coaches Can Connect With Soulmate Clients Using Free PR & Publicity
When PR and Publicity coach Simone Sauter connected with me on LinkedIn, her message immediately got my attention as a possible answer to the question -- how can I market my coaching business without social media? Since she specializes in working with life, health and...
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How to Un-Sabotage Your Coaching Business
“What’s stopping or slowing you down from creating the coach business you desire?” The answer is inevitably: “Me.” But what’s stopping you or slowing you down isn’t YOU. It probably isn’t the obstacle that seems to be stopping you, either. (You’re smart enough...
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The Magic of Client-Attracting Coaching Offers
If you’d like to attract your soulmate clients, you need a clear message and invitation that communicates your value in terms of what’s in it for them. But how do you get clients for your coaching business without losing the MAGIC? The challenge (it seems) is that...
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How to Create a Community For Your Coaching Business with Alternatives to Facebook Groups
When Susan Kabani started Ugenie, it wasn’t meant to be an alternative to Facebook groups. The business began, as many brilliant ones do, as a solution for a personal need. Susan and her husband belong to a religious community, and they wanted a way to connect...
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