by Stephanie Benedetto | May 8, 2022 | Marketing
Question: “My biggest questions about business almost always come down to the brass tacks (i.e., turning general concepts and theories into simple, actionable, specific action steps.) “For example: Lead Generation “People will usually say: Build a funnel (But what if...
by Stephanie Benedetto | Apr 17, 2022 | Marketing
My word of the year is IMPACT. I actually tried not to have a word of the year – it seems so hokey! – but it found me anyway. This year and this time in my life is about stepping into the impact I truly desire to create. No more hiding behind my little girl...
by Stephanie Benedetto | Sep 12, 2021 | Marketing, Marketing Experiment, Unmarketing
“Get clients without selling, marketing, social media or any of those other icky business chores you hate.” Sounds like a click-bait headline if ever there was one, right? Admittedly, I feel a little giddy over the audaciousness of it. It is possible, and I’m living...
by Stephanie Benedetto | Feb 14, 2021 | Marketing, Spiritual Business
Let’s talk about what it takes to really come ALIVE in your business with all the good stuff: money, impact, fun. When things aren’t so hot, our first instinct is (usually) to look for answers “out there.” There are easily hundreds of gurus within arms reach who...
by Stephanie Benedetto | Feb 13, 2021 | Marketing, Spiritual Business
Bindi Heit of the Ethical Change Agency has a superpower for creating deep, meaningful connections and thought-provoking conversations. She describes herself as a business coach and producer for ethical business owners who are changing the world, helping them tap...
by Stephanie Benedetto | Feb 9, 2021 | Marketing
When phenomenal coaches aren’t attracting the right clients (or enough of them) it’s often due to a messaging problem. People need to know what’s on offer in order to determine whether or not it’s for them. How do you know if you have a messaging problem? You meet...
