by Stephanie Benedetto | Feb 27, 2025 | Business, Coaching
It all started on New Year’s Day in 2016… After falling asleep before midnight — yes, I am that party pooper — I woke up at 3am with an Idea. I would have 100 conversations with inspiring entrepreneurs. It seemed like the perfect way to discover who I...
by Stephanie Benedetto | Feb 26, 2025 | Business, Coaching, Marketing
An offer presents something for someone to accept or reject. In your business, this might be a free offer or a paid one. We can also call them “invitations” or “offerings” to keep it light and natural, which they are, when we don’t overcomplicate it. So what makes a...
by Stephanie Benedetto | Oct 11, 2020 | Marketing
If you don’t have a powerful offer that attracts clients you love, and plenty of them, please don’t spend your time and money on any marketing (or un-marketing) activities until you focus on that first. It’s kind of like deciding you’re going to host a party and...