by Stephanie Benedetto | Mar 27, 2025 | Business
Recently, I heard about an entrepreneur who spent $10,000 on a “proven system” that promised everything they needed for a thriving business. One month in, they knew it wasn’t a fit. But they kept going anyway because they’d already invested so much. They followed the...
by Stephanie Benedetto | Mar 26, 2025 | Coaching
I’m not quite sure what made me join John Bejakovic’s daily email newsletter about direct marketing and copywriting (and the books and screenplays of William Goldman.) My path to it was winding and strange. Maliha of The Side Blogger sent me a cold email to see if I’d...