by Stephanie Benedetto | Nov 15, 2020 | Marketing Experiment
When PR and Publicity coach Simone Sauter connected with me on LinkedIn, her message immediately got my attention as a possible answer to the question — how can I market my coaching business without social media? Since she specializes in working with life,...
by Stephanie Benedetto | Nov 1, 2020 | Marketing Experiment
I’m going to play the contrarian to point out something that isn’t spoken about in discussions about marketing a coaching business. While I don’t have a belief that anyone should leave social media or refuse to market there, I become more convinced about the...
by Stephanie Benedetto | Oct 25, 2020 | Marketing Experiment, Unmarketing
Discovering what a thriving coaching business might look like without social media means questioning everything I’ve been taught about the rules of marketing. One of the biggest assumptions: “You need a bigger audience, more followers, more reach and more subscribers...
by Stephanie Benedetto | Oct 19, 2020 | Marketing, Marketing Experiment
As a part of my No Social Media Unmarketing Experiment, I’m connected with amazing entrepreneurs pioneering new, aligned ways of reaching their audiences, with or without Facebook. They’re passionate, determined, creative and inspiring reminders that you can do...
by Stephanie Benedetto | Oct 10, 2020 | Marketing Experiment
The No Social Media Un-Marketing Experiment has begun! I’m exploring how to grow my business without social media platforms including: Alternative platforms, websites and strategies to reach clients online without concern over ethics and privacyInterviews with...
by Stephanie Benedetto | Jun 24, 2019 | Marketing Experiment
Have you ever played the Money Shame Game? I was feeling it last week. Yeesh. Here’s what happened… I shared my insights (so far) from my 30 Day Crazy Marketing Experiment. Someone asked me, “How much did you make in sales?” Uh… At the time I’d had ZERO sales as a...
