by Stephanie Benedetto | Dec 2, 2022 | Experiments, Marketing
Imagine you come to the Services page on a website. It offers only two options on the otherwise white page: $10,000 Conversation $100 Conversation There is no description for either conversation. Which do you choose? “What’s the difference between the $10,000...
by Stephanie Benedetto | Jul 8, 2022 | Experiments, Marketing
It’s been over one year since I quit using social media for my business. With the exception of two posts promoting a co-created workshop called Marketing For Projectors, my voice has been completely absent on social media. No Facebook. No Instagram. No LinkedIn. I’ve...
by Stephanie Benedetto | Apr 17, 2022 | Marketing
My word of the year is IMPACT. I actually tried not to have a word of the year – it seems so hokey! – but it found me anyway. This year and this time in my life is about stepping into the impact I truly desire to create. No more hiding behind my little girl...
by Stephanie Benedetto | Apr 30, 2021 | Marketing Experiment, Social Media, Unmarketing
With my #NoSocialMedia #UnmarketingExperiment and departure from Facebook looming, I invited my friend and colleague, Sarah Taylor, for a chat about how she’s navigating the challenges of marketing with social media with integrity. Sarah is an intentional business...
by Stephanie Benedetto | Mar 12, 2021 | Spiritual Business
Please don’t buy into the message of hustle and hype, pushing and forcing. There’s an easier way. You are a force of nature, designed to have all your needs met simply by being you, doing what brings you joy. “When nothing is done, nothing is left undone.” Lao...