During our lightning launch of the Love Money course a few weeks ago, my product launch skills came out of hibernation.
We had just three days, so there was no time for hesitation, doubt or perfectionism. It was now or never, just us, our message and the tech tools to pull it off.
I was stretching muscles I hadn’t used in years, and it was good.
Weaving together the calling in our hearts into a message, pulling in threads from my past sales experience, and riding the waves of inspiration – I took on the role of coordinating the technology to bring it to life, all the while staying true to the voice of both myself and Ryn.
My primary tools live in the Ontraport ecosystem, a sophisticated all-in-one marketing and business automation platform, which frankly is more than we needed, but a legacy from my internet marketing days. It gave me the ability to create:
- Product order pages and a sales letter page
- Confirmation pages with opt-in forms and a countdown timer
- Email automations for scheduling promotional emails and product delivery
- Coupons to offer a discount for my local community in Portugal
- And smart redirects for sending people to a wait list page when enrollment closed
All of this created a clear, simple path for people to learn, explore and decide if they wanted to buy.
I was so grateful for the process documents created over the years , templates that let me fly through the setup without starting from scratch. My incredible virtual assistant, Liza, jumped in from the Philippines to help bring everything to life.
It was truly a dance of creation.
And now, that same technology allows Ryn and I to share a Love Money message in each daily email, invite our students to the weekly zoom calls and share in a Whatsapp group.
So many moving pieces working in flow to bring Love Money to you.
I love this process: from the conception of an inspired idea, translating it into a compelling message, to making it real through soulful strategy and tech that works.
Over the past few months, I’ve gotten clear that this is what I want to be known for:
the coach and catalyst for “impossible” projects that change lives for the better, bringing freedom, peace of mind and joyful creation to the world.
It’s my honor and delight to help life-changing ideas get out of the minds of their creators and become real in the world.
Is there a project you’d like to see in the world that doesn’t yet exist? Something life has been calling you to create?
You belong with us. In the IMPACT membership, we dream big, dare bigger and grow together, with playful implementation and deep purpose. We’re up to big things, without the heaviness.
Join the IMPACT membership to get a taste.
Or reply and tell me what you’re dreaming of. I have space for a few 1:1 Wildspire Coaching and Being Unstoppable mentorship clients, and I’d love to hear what’s calling you.
Yours in love and play,
Steph
