by Stephanie Benedetto | Nov 1, 2020 | Marketing Experiment
I’m going to play the contrarian to point out something that isn’t spoken about in discussions about marketing a coaching business. While I don’t have a belief that anyone should leave social media or refuse to market there, I become more convinced about the...
by Stephanie Benedetto | Oct 25, 2020 | Marketing Experiment, Unmarketing
Discovering what a thriving coaching business might look like without social media means questioning everything I’ve been taught about the rules of marketing. One of the biggest assumptions: “You need a bigger audience, more followers, more reach and more subscribers...
by Stephanie Benedetto | Oct 24, 2020 | Spiritual Business
Talking about doing business without the rules is dangerous. Not dangerous in a you-could-get-eaten-by-tigers or beaten-with-a-spatula kind of way, but because even NOT following the rules can get turned into a rule. When I challenge what the experts say you “have to...
by Stephanie Benedetto | Oct 10, 2020 | Marketing Experiment
The No Social Media Un-Marketing Experiment has begun! I’m exploring how to grow my business without social media platforms including: Alternative platforms, websites and strategies to reach clients online without concern over ethics and privacyInterviews with...
by Stephanie Benedetto | Oct 7, 2020 | Marketing
I’ve been thinking about what’s MISSING when a message isn’t attracting soulmate clients. So many amazingly talented coaches, healers and wellness practitioners aren’t yet reaching as many people as they’d like or having the impact they know is possible, and they...