by Stephanie Benedetto | Sep 27, 2020 | Marketing
There’s a simple way to get more of the right people (potential clients) paying attention to your content on social media, and it’s right under your nose. Quick backstory: Back in my internet marketing days, I was getting customers for my online courses by growing my...
by Stephanie Benedetto | Sep 21, 2020 | Marketing
There’s no better way to demonstrate your expertise and the value of what you do in a client-attracting way than to unleash your inner loveable geek. I was delighted by this example I stumbled across while going down a YouTube hole: “How to Hide a Sword In Your...
by Stephanie Benedetto | Sep 15, 2020 | Marketing
Finding the words to describe what you do can be a huge challenge. Do you launch into an Elevator Pitch, and risk sounding like you’ve been practicing in front of the mirror? Or give yourself a quirky title like Chief Happiness Engineer or Facilitator of Brain...
by Stephanie Benedetto | Sep 14, 2020 | Marketing
One of the most vulnerable things for me is sharing what I believe. I’m fine talking about it one-on-one over a cup of coffee or a glass of wine, when I can look into your eyes and you can see into my soul. But publicly? It makes me a little weak in the knees. For...
by Stephanie Benedetto | Sep 12, 2020 | Marketing
Your relationship with DESIRE has everything to do with creating a joyful, fun and profitable business. How do I know this? Everyday people come to me with their desires — the ones they’re aware of, the ones they’re repressing, the ones they’re denying, and...
