by Stephanie Benedetto | Sep 14, 2020 | Marketing
One of the most vulnerable things for me is sharing what I believe. I’m fine talking about it one-on-one over a cup of coffee or a glass of wine, when I can look into your eyes and you can see into my soul. But publicly? It makes me a little weak in the knees. For...
by Stephanie Benedetto | Sep 12, 2020 | Marketing
Your relationship with DESIRE has everything to do with creating a joyful, fun and profitable business. How do I know this? Everyday people come to me with their desires — the ones they’re aware of, the ones they’re repressing, the ones they’re denying, and...
by Stephanie Benedetto | Sep 5, 2020 | Marketing
I’ve been thinking about what really creates SOULMATE clients…the ones who are as excited as you are to be working together. (Picture the two of you running across a field towards each other, arms outstretched, made-for-each-other kinda connection. ) Today, one...
by Stephanie Benedetto | Sep 3, 2020 | Marketing
I’ve been delighted to explore finding my soulmate clients without “marketing.” Here’s something really amusing to note: “Marketing,” as a concept, is totally made up. You can’t put it in a wheelbarrow or pick it up. While it represents “actions necessary to do...
by Stephanie Benedetto | Aug 22, 2020 | Marketing
Two years ago, a friend and I were doing some crazy brainstorming. “What would it take to make $10,000 in the next 10 minutes?” Seemingly ridiculous questions like these would force my thinking out of its usual rut and down unusual paths. One of which led me to the...